I think their master plan is to have everyone download their free app to create an attachment to their Mii avatar and then have them infest all popular forms of social media and then persuade them to get Nintendo related things. If you’ve never seen Summer Wars, the idea in that is that their social media itself is a game, and everyone’s avatar is tied to their lives and information. Gameplay, browsing the web in general, and life updates are all part of the game. Instead of having everyone use Miiverse, they’ll pump aspects of Miiverse into all other platforms. It’ll spread like a virus. If there’s any virus I want to catch, it’d be Nintendo related :3
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